You know the drill: you haul heavy plastic bottles of laundry detergent home from the supermarket, only to cram them into an overstuffed kitchen cupboard. But have you ever stopped to think about what’s actually inside that bottle?
The laundry detergent industry’s big trick
It may surprise you, but the average bottle of liquid laundry detergent consists of as much as 80% to 90% water. You read that right: you’re paying for water that comes straight from your own tap. The active ingredients that actually clean your clothes make up only a fraction of the bottle.
This isn’t just a waste of money—it’s also a disaster for the environment. All those litres of water have to be transported by truck in thick plastic bottles that eventually end up in the waste stream.
The smart solution: Laundry Strips
At Lavoa, we do things differently. Why transport water when you already have it in your washing machine? Our laundry strips contain only the pure cleaning power you need for fresh laundry, compressed into an ultra-light strip.
The benefits at a glance:
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No plastic waste: Our strips come in cardboard packaging that fits through the letterbox.
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No more spills: No more dealing with sticky caps or detergent spilled on the floor. One strip is one wash.
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Save space: Instead of three large bottles, you now have one compact box in your cupboard.
How much does it cost per wash?
Just work it out per wash. One box of Lavoa laundry strips is good for 64 washes. If you order a larger pack, the cost comes to as little as €0.16 per wash. That’s the fair benchmark to compare—not the price on the bottle, but what you pay per wash.
Ready to stop paying for water? Switch to smart, plastic-free laundry. Explore our packs in the webshop and experience the convenience of Lavoa.














